Every Step of the Way, Takealot πŸ“¦

AFROBRANDS features Takealot - Every Step of the Way, created by agency Network: M&C Saatchi in South Africa. Published/aired: September 2018. 

Description: Takealot was founded in 2011, and is a leading South African online retailer, voted one of South Africa's favourite online stores. In this ad, Takealot features the journey of a young South African family, from their child's first steps to big school, and how they can shop everything their growing family needs on Takealot.com. Cute!

Credits: Advertising Agency: M&C Saatchi Abel, Cape Town, South AfricaExecutive Creative Director: Gordon RayCreative Group Head: Ntobeko Ximba, Kayli LevitanArt Director: Tennessee BarberCopywriter: Meaghan EsselAccount Manager: Lizelle DurandtBusiness Director: Anneliese ThomasProducers: Ronwin Barnes, Gaye LeongDirector: Malo 8Additional Credits: Hungry Films, Ludus Upstairs.

Louisa OlafuyiComment