During my visit to the L’Oreal headquarters, I was introduced to a makeup brand that I have never seen or at least paid any attention to before called NYX Cosmetics. At first, I really didn’t have an impression of the brand. Yet so amazingly, I’ve been blown away by some of its products in a way I didn’t expect. For starters, the NYX Tinted Moisturiser is one of the most pleasant make-up surprises I’ve had in a long time.
A bit about NYX
NYX Cosmetics is a drugstore makeup brand that been around for over 17 years before it was sold to L’Oreal in 2014. NYX was founded by American-Korean Toni Ko whose goal was to offer professional, richly pigmented products at affordable prices. Having read a bit about the NYX story, the brand’s success was certainly down to its consistent commitment to quality.
“There were times we literally threw away the whole shipment of merchandise received because the quality did not meet our standards. And I can tell you, you can’t just throw away a container load of cosmetics at your nearest dumpster.
Not only did we lose money by having to dispose of merchandise, but we actually had to pay more money to get the merchandise disposed in environmentally safe ways. That’s how far we went to preserve our quality and to stick to what we promised our customers” Toni Ko
The NYX Tinted Moisturiser
The NYX Tinted Moisturiser has brought an end to that struggle and has knocked Sleek’s CC Cream of my shelf. I’ve experienced lightweight foundations disguised as tinted moisturisers before nd once bitten by this foundation facade, twice shy.
The NYX Tinted Moisturiser is exactly what it says it is, a lightweight moisturiser with a hint of sheer colour. It’s hydrating and leaves my skin feeling soft. It has a dewy natural glow that gives me that ‘no makeup feel’ whilst still covering some of the areas on my face where I have hyperpigmentation. I’m wearing it in the picture below. Let me know what you think. I use the NYX Tinted Moisturiser – Shade TM07 Almond ‘Deep tan with warm undertones’. RRP £8.00 from Boots.